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Greenwashing gets slapped

FTC Cracks Down On Greenwashing Claims Volume 635 ASI Central August 13, 2009

The Federal Trade Commission (FTC) has charged four non-industry apparel manufacturers with deceptively marketing their products as eco-friendly when the companies' production processes were, in fact, harmful to the environment. "With the tremendous expansion of green claims in today's marketplace, it is particularly important for the FTC to address deceptive environmental claims," said David Vladeck, director of the FTC's Bureau of Consumer Protection.

The accused companies, which use the business names of Jonäno, Mad Mod, Pure Bamboo and Bamboosa, have claimed some of their clothing products are made from bamboo fiber. Instead, the FTC says those clothes are actually made of rayon, a man-made fiber created from the cellulose found in plants and trees and processed with a harsh chemical. With its latest action, the FTC is pledging to more tightly scrutinize greenwashing, a term used to describe unsubstantiated environmental claims about products. "When companies sell products woven from man-made fibers, such as rayon," Vladeck says, "it is important that they accurately label and advertise those products."

While Jonäno, Mad Mod and Pure Bamboo have agreed to settlements, the FTC is continuing litigation against Bamboosa, also known as The M Group. None of the accused companies have acknowledged wrongdoing, but the settling manufacturers have agreed to end their eco-friendly claims.

To support fair advertising among manufacturers, the FTC has produced a new publication designed to help businesses properly sell clothing and textile products that are made from bamboo. For more information and for FTC compliance rules, go to: www.ftc.gov.

AnnaScholz.com SALE!!!

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Chic, hip and in the know designer and visionary Anna Scholz is having a very nice sale... Check her out: www.annascholz.com

If you're not in the buying mood, check her out anyway to see what is happening in fashion right now, admire models you can relate to, and be inspired with the hair and makeup trends you may want to try on your own.

Anna is a fearless designer who creates fashion for a woman's body!

Anna Scholz, Unit 0.2, The Chandelier Building, 8 Scrubs Lane, London, UK, NW10 6RB +44 (0)20 8964 3040 +44 (0)20 8964 5020

info@annascholz.com

HauteLook.com

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Big Sale on HauteLook.com on Sale for a limited amount of hours. Designer sale at 65-75% off. I believe you have to register to get notified...right now Meghan is on sale with beautiful billowy tops/dresses. Their larger sizes may work since it looks so roomy. Love the prints. Just might depend on the length...check it out for yourself.

leggings and leg warmers with cool tunics

Would you wear winter leggings and leg warmers with incredible tunics (mixed with cashmere)

Save money at JCPenney!

Posted on October 30th, 09 by dailysavingsfromallyou

Save money at JCPenney

jc-penney-sI was excited when I heard about JCP Rewards, JCPenney’s loyalty program, because I shop on jcp.com often for cute and affordable dresses and home basics like towels and sheets. To cash in on this program, head to jcprewards.com and register for free. Enter information for the credit or debit cards you use when you shop at the store (this way, the store is able to track your points and you don’t have to carry a membership card). Then, shop away—every dollar you spend in the store, online or catalog will earn you one point. Earn 250 points in a month, and you’ll get $10 in JCP Rewards. Earn more points by using your JCPenney credit card or buying designated bonus items (for example, this month, if you buy something from the St. John’s Bay brand, you’ll earn 50 bonus points). When you earn a reward certificate, you’ll receive an e-mail prompting you to log into your account and print it (or, if you’re shopping online or via the catalog, you can use the code given). Be sure to use your rewards certificate right away—points don’t roll over to the next month.

Posted by Emily Hendricks Turnier, Associate Editor

SEE ALSO:

Trendy accessories from just $4

Save 15% off orders from JCPenney

Fabulous winter coats from $40

Get a $700 designer look for just $55

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